Who we are
We are a technology-driven strategic consulting company. We primarily offer exceptional strategic consulting services including localized digital marketing, virtual creative production, omnichannel media traffic, influencer commercial and etc..
Vission:
To lead market transformation through innovative marketing technology & strategy, lean operation, igniting business potential and driving regional economic prosperity.
Mission:
Deliver accurate integrated marketing solutions in high efficiency by AI/MR tech, addressing the evolving needs of ME/CN consumers and adapting technology in the new era.
Meet the Team
-
Eileen XU
FOUNDER & CEO
Former Marketing VP at Jollychic, pioneering influencer e-commerce in the Middle East and organizing Arab Fashion Weeks. GM of LIVE at TikTok MENA, responsible for training thousands of top influencers and MCNs.
-
Dr Mohamed Sulaiman
STRATEGIC PARTNER
A senior Saudi marketing expert, and founder of the Gulf’s first digital magazine, Al Shorooq. He has served over 100 Middle Eastern governments, businesses, and brands, and was named among the GCC Global Excellence Business Award Top 100.
-
Simon Gen
BUSINESS VP
Former Huawei country representative, managing 2,000 people. With 15+ years in the Middle East, he has held roles as Jollychic Saudi GM, iMile Saudi GM, Middle East Sales President, and Senior Advisor to the UAE Royal Family Group.
-
Bahira HAN
BD DIRECTOR
Former Head of TikTok B2B operations, successfully led hundreds of Chinese companies in expanding into the Middle East market and effectively incubated several businesses to establish local presence and profitability.